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Creators Left Out of 2024 TikTok Awards Express Their Frustration

Last night, a significant gathering of content creators took place in Sydney for the 2024 TikTok Awards, an event known for its flash and excitement. Yet, amidst the celebration, many creators found themselves disheartened as they were not invited to this prestigious event. The awards, held at the Hordern Pavilion, aimed to honor diverse talents and content creators, but it seems not everyone felt included in this vision. One notable voice of dissatisfaction was Ellie Peach, a nurse with an impressive following of over 130,000 on TikTok. In a heartfelt video, Ellie expressed her disappointment stating, “I know that there’s not a healthcare category or anything like that but I was not invited. Honestly, I am upset about it.” She reflected on her past feelings of exclusion, thinking perhaps her audience needed to grow, but this time she felt deserving of an invite, especially since a male nursing creator, presumably Hamish Briggs with 98,000 followers, was present. Ellie highlighted the importance of female representation in nursing, a field dominated by women, at such events. Other healthcare influencers like Dr. Katie and Dr. Michael also shared their discontent. Dr. Michael, who attended last year, lamented missing out this time, emphasizing the role of connections over merit in these scenarios. Following Ellie’s video, media personality Abbie Chatfield chimed in, empathetically reassuring her that missing out on the awards might not be as disappointing as it seems. She likened the experience to attending a graduation ceremony at a different school, suggesting that the reality of the event often does not match the glamorous portrayal on social media. Chatfield encouraged Ellie to not dwell on feelings of exclusion, reminding her and others that the actual experience may differ from expectations. As discussions continue, PEDESTRIAN.TV has reached out to TikTok and the awards organizers for further insights into the matter.

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