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Creators Left Out in the Cold at 2024 TikTok Awards

Last night, content creators gathered in Sydney for the 2024 TikTok Awards, a glamorous event celebrating digital achievements. However, not all creators were pleased; many were left feeling snubbed for not receiving invitations. One notable voice of discontent was Ellie Peach, a nurse with over 130,000 followers. In a heartfelt video, she expressed her disappointment about not being invited, despite her growing presence on the platform. She highlighted the absence of a healthcare category but emphasized her desire to represent nursing at such a significant event, especially as a woman in a female-dominated field. Other healthcare influencers, including Dr. Katie and Dr. Michael, also shared their frustrations. While Dr. Michael attended last year, he noted that this year, it seemed to come down to connections rather than merit. Abbie Chatfield, a well-known media figure, empathized with Ellie, advising her that the awards might not be as thrilling as they seem online. As the night unfolded, the disparity between expectations and reality became apparent, leaving many creators questioning the inclusivity of the industry. PEDESTRIAN.TV has reached out to TikTok for comments regarding the snubs.

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